MBA 5325 Managerial Planning and Leadership
In this course, Strategic Management is considered to be a combination of strategy formulation and strategy implementation, which together becomes an on-going process of determining an organization's objectives, developing plans and policies to achieve the objectives, and then ascertaining and allocating resources necessary for successful implementation. Students learn techniques, including SWOT, for performing organizational self-evaluation and competitor analysis. Case studies are heavily utilized.
Credits
3